Last Updated: October 9, 2020
Having backlinks to your website is a very important aspect to rank high in search engines and also to get organic traffic. It is part of the whole process of making your website get ahead of the competition. Everybody who ranks high in Google for competitive keywords is working on increasing the backlinks to their website on a regular basis.
There are many ways of getting backlinks. There is ton of information as well available on the World Wide Web about different ways of generating backlinks.
The simplest way is this, you have to just contact people who have similar websites that you are also having and then find a way to get the link to your website.
Many websites are allowing guest posts which can be used strategically by pitching ideas related to the type of content you find on a particular website.
There is always a way to contact these websites. Note down the email address, generate a few ideas for blog posts which provide value to the visitors of the website you want to do guest post on. Write a simple content brief related to the topic of the blog and which might be of interest to them. Then send email in a professional manner explaining them the purpose behind your mail and how you can provide value to them so that they consider you seriously.
Backlinks are also known as inbound links or incoming links or one way links. Another way of getting backlinks to your website is by providing content which people are inclined to link. These can be posts about list of resources which help a large audience in that niche. It can be a comprehensive guide which many people want to know about and which can help thousands of people. You have to come up with the ideas because you have more knowledge about the niche you are in.
If you do not want to do all the hard work related to getting backlinks, you can hire professional agencies who have good experience in performing these tasks. These agencies can be a bit expensive since they use only white hat methods of generating backlinks. Make a budget which you are comfortable with and start looking for various options. Try to avoid the agencies who also do shady stuff because when the Google algorithm changes it usually causes websites to lose their rankings who are involved in shady link building techniques.
There are also freelancers who can help you out with generating backlinks. You need to carefully select the people who you want to work with to make sure that the best methods are used for generating backlinks.
Some people have the misconception that they should see results right away when they start building backlinks. It is a task that takes time and you will start seeing results after a few months. So be patient and keep putting in the work that is needed. As long as you see more backlinks pointed to your website from good authoritative websites, you will start seeing results.
The time it takes to get your site above the competition in search engines depends on what kind of authority and backlink power they have. If the competition is weak then you can rank your site quickly but if your competition is strong then it will take more time or it may be even not possible to get ahead of the competition. In such cases it is better to find ways to rank on low competition keywords because you will see results quickly.
So go ahead and start building links like a pro.